KEVIN MCCORMICK

My Role
at Accedo

Officially? I'm the Lead Product Designer.

In reality? I’m across the work, the people, the pitch, and the pipeline. I balance hands-on design with team coaching, internal systems, design standards, client delivery, and cross-functional support. That 60% on the tools, 20% Coaching, 20% strategising.

When it matters most, I’m trusted to get projects over the line and bring as much value to both Accedo and our clients.

Whether I’m shaping strategy, unblocking problems, or jumping in last minute, I keep the Product Experience ship steady and moving forward.

Im trusted to help get project over the line when it matters most and adding the maximum amount of value for Accedo and my clients.

Whether I’m shaping strategy, unblocking the crew, or jumping in last minute, I keep the Product Experience ship steady and powering forward.

RESPONSIBILITY 1

Presales Support

Create pitch materials, prototypes, estimates, and design offerings that sell.

RESPONSIBILITY 2

Team Leading

Allocate work smartly, coach designers, and help others level up without ego.

RESPONSIBILITY 3

Client Nurturing

Keep relationships warm, honest, and aligned with long term wins.

RESPONSIBILITY 4

Creative Direction

Set the tone, guide the vision, and elevate the output across mobile, TV, and web.

RESPONSIBILITY 5

DS Management

Build, manage, and evolve systems that scale and reduce waste.

RESPONSIBILITY 6

Estimation

Build, manage, and evolve systems that scale and reduce waste.

MY DAY TO DAY

Product Experience

At Accedo, I work where strategy meets delivery combining product thinking, business context, and creative direction to create real results. I lead the ANZ design crew and help with operating design across all of APAC, teaming up with sales, engineering, product, and clients to keep things moving and meaningful. From pre sales to delivery, from training to internal tools, I help give the team what’s needed and what’s possible.

I’ve helped shape standout work and build trust with brands like Neon, Foxtel, Sky NZ, SBS Australia, TVNZ, Les Mills, Māori TV, and ThreeNow. The platforms? I’m across it mobile, TV, and web. From iOS and Android to tvOS and browser based builds. I use whatever makes sense: Figma, After Effects, Framer, Webflow, Jitter, Token Studio, Notion, Slack, Jira, G-Suite, Confluence. I design, prototype, animate, document, and hand off without the drama.

Some of it’s hands-on, some of it’s hands-off coaching designers Jr's, to Seniors to step up, take ownership, and grow. I set the standard, but I don’t micromanage. I give people space to shine and the tools to do it properly.

The culture I back & nuture

I like working in a way that balances quality, culture, and speed. I like to create designs that entice people to use them over and over again and design very high-quality crisp designs within design systems. I’m big on trust, pace, and people doing their best work without drama. Ideas and function that make it enjoably impactful and systems that make life easier.

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I’ll challenge things when they’re vague or off, but I’m not about fluff, I love to make great design work and show others a good standard and also show of others works.

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I like creating teams where people feel supported, and where doing good work actually feels good.

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WhO I HAVE HELPED

My Accedo Projects

Or check out all my project

Why Choose ME

Whats my value?

Proactive Designer

I arm the team with the tools they need from the start, so they hit the ground running.

Strategic
Enablement

I connect the dots between sales, business, and design, showing value beyond execution.

Design Efficiency

No scrambling. I curate the right info so my team and stakeholders save time and move faster.

Business Focused

With design prospecting, case studies, and demo hubs, I back how design drives real results.

My Role at Accedo